Like a lot of people, I imagine that I prefer to deal with ethical companies. Dunkin Donuts has always struck me as a very ethical company: it encourages investment in deprived areas. I just wish that their donuts and pastries weren't so unpleasantly greasy.
It actively seeks out immigrants and single mothers for franchises and employment. Thousands of future Americans have gotten their leg-up by owning a Dunkin Donuts franshise. I just wish that every Dunkin Donuts didn't have a kazillion noisy refrigerators near the tables making conversation or eating impossible.
Its stores are always clean and well-lit. But there are only a few seats and table in each store.
Finally, Dunkin Donuts is one of the few large companies that actually refuses to hire illegal immigrants. I wish that I found their coffee drinkable.
When I want a quick coffee and snack in the morning, I go to McDonalds. And yet I still delude myself that I am the sort of person who prefers to deal with ethical companies.